Author: Baldur Gudgeirsson

  • Financial Analysis

    Financial Analysis

    Effective decision making requires reasonable basis of information and knowledge. The company is unhappy with its earnings compared to its benchmark and competitors’ reports. It seeks to identify its weaknesses, strengths, and opportunities to find new ways to improve its financial performance. About Financial Analysis The financial performance metrics utilize information from the company, including…

  • Competitive Analysis

    Competitive Analysis

    The competitor can be a major barrier to growth. The company believes it is essential to understand how and with whom it is directly competing in the marketplace. It wants to profile the critical few competitors to know where they are, strong and weak. It also wants to understand their business and organizational structure, brands,…

  • Brand Building

    Brand Building

    One must understand the brands before building them. Given the numerous mergers and acquisitions in the past, the CEO recognizes that the company needs to conduct a thorough brand assessment to accurately and systematically establish brand values over time. It has been identified that several current brands compete directly, leading to sales cannibalization. The CEO…

  • Consumer Insight

    Consumer Insight

    Consumer and user insights can expose new needs and trends ahead of competitors. Many TPC Consulting clients want to uncover new insights and trends to recognize the key factors that will most affect their business in the future. They also want to assess how they could shape the industry over the long term. It is,…

  • Sales Activation 

    Sales Activation 

    The more attractive the presence at the point of purchase the higher sales will occur. The client is opening a brand-new store and wants the layout throughout the store and the store arrangement to exceed shoppers’ satisfaction levels at the point of purchase. The layout and design must be novel and also build on his…

  • Establish Centralized CSC

    Establish Centralized CSC

    Customers appreciate new technologies that save time and increase service accuracy. The company operates sales and service facilities in 32 depots spread evenly throughout the country. All 32 sales depots are currently answering customer requests through their local connection channels. The company wants to establish a centralized customer service center. This will enable customers to…

  • Full Service Vending Management

    Full Service Vending Management

    Operating vending machines is a significant task, and they are highly valuable company assets. The company operates 12,000 Full Service Vending machines on the market and is having problems operating them profitably. The company wants to align its vending organization with market reality. At the same time, they maximize profitable growth through vending opportunities. Furthermore,…

  • Procurement Management

    Procurement Management

    Cost savings go straight to a company´s bottom line profits. The CEO wants changes in the procurement function because purchasing currently functions as a lower-level assistant role. The most significant part of the company’s expenditures (52 percent of NSR) is purchasing goods, raw materials, and packaging. At the same time, three times less amount is…

  • Production Management  

    Production Management  

    Companies spend the most on production – after procurement. The CEO wants to strengthen his organization’s production capabilities by transforming production into best-in-class practices operations. Production efficiencies and effectiveness have never been a priority. For example, no targets have been set for production utilization based on available production capacities and sales demands. In addition, the…

  • Warehouse Management

    Warehouse Management

    The warehouse operations are slowing the growth of sales. The warehouse has had problems picking and delivering orders on time, especially in recent months. During high season, it is three to four weeks behind in shipping orders to privately owned stores. Operational assessment of the warehouse We assess how the warehouse organizes its daily tasks,…