Without unified strategic directions, employees will choose their own path.
The CEO observes that there are missing strategic directions at the top level (vision, mission, and values). Moreover, he wants to develop stronger integration and collaboration links between the departmental business units. Furthermore, design and develop a key performance indicators system providing accountability and alignment to strategic objectives and goals.
Vision, mission, and values statements
Business model strength will most effectively be achieved through a comprehensive understanding of consumer insight and needs information and by exploiting the 3Core hallmarks, illustrating clearly how the company intends to drive revenues, profits, and competitive advantages. The fundamental goal is to understand how effectively organizational readiness has developed in the past. One must uncover the weaknesses and gray areas that must be put into optimal strength & balance.
If an organization is to succeed, people’s strength and capability development is the most essential asset – only they can make a change happen. Organizational culture consists of people’s combined mindsets regarding how they set their minds to things. Therefore, the question becomes how to develop a cultural instrument that fosters the core values and focuses, leading the whole organization in one singular direction – to create winning cultures and competitive advantages and strengths.
Our approach
The objective is, in collaboration, to formulate effective vision, mission, and values statements that demonstrate to the organization as a whole the core winning focuses to drive competitive advantages. Doing it correctly, vision, mission, and values statements are the magic leadership tools promoting continual value creation focuses as being the roadmap for the company to reach its desired destination.
The statements must be inspirational, simple, and energizing for employees to constantly talk about them, refer to them, and live them. This will create the utmost value beyond the competitor’s capabilities. Formulating a well-groomed vision, mission, and values statement is challenging. Still, it has proven to be worth the effort because doing it right will create winning cultures and stronger competitive advantages. Thus, the company never loses sight of its core purpose – triumphing over pressure and lack of time when running the day-to-day business.
Modules and content:
- Where are we currently at, and where do we want to be?
- Evaluate potential growth strategies
- How can we get there? What are our strengths and weaknesses?
- What are the core values to get there
- Develop organizational capabilities
- Introduction program
- Change programs
- Measure and monitor key business performance
Clarity in business directions
With a strong focus on management leadership, a balanced system, and a supportive company culture, organizations navigating this process have become highly competitive in driving their long-term revenue and profit. Over the years, they have strengthened their market positions by gaining market share and enhancing their competitive advantages.